“A'v You've got to say, "I think that if I keep working at this and want it badly enough, I can have it." It's called perseverance.”
What this quote means
This quote by Lee Iacocca defines perseverance as combining continuous effort and intense desire. It invites us to form a personal conviction: 'If I keep working and want it badly enough, I can have it.' It resonates in moments of doubt when tempted to give up. It applies to any demanding project where tenacity and passion matter more than initial talent.
How to apply it daily
Choose a goal you care about. Write Iacocca's phrase and repeat it every morning while working.
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